Graphic Designer Job at Plaid Enterprises, Norcross, GA

VG5zUEN1cGJzVGxVMmIyYzFySjh5bUluRVE9PQ==
  • Plaid Enterprises
  • Norcross, GA

Job Description

Plaid Enterprises | Atlanta, GA | Celebrating 50 Years of Creativity

Plaid Enterprises, home to iconic brands like Mod Podge, FolkArt, Apple Barrel, Bucilla, and Arteza , is seeking a Senior Graphic Designer to lead the conceptualization and creation of packaging and branding that stands out on the retail shelf and wins the digital shelf.

This role is ideal for a visual storyteller who combines bold imagination with commercial savvy. You understand what makes packaging stop a shopper in the aisle, stand out on the digital shelf, and communicate a product’s story in seconds. Reporting to the Creative Director , you’ll transform insights and ideas into packaging that celebrates creativity while delivering results.

What you will do!

· Dream big, then design smart. Conceptualize packaging and display materials that push creative boundaries while staying true to each brand’s DNA.

· Design for both shelves. Create packaging that captivates in-store and converts online, optimizing for both physical shelf presence and e-commerce imagery (PDPs, thumbnails, and banners).

· Lead projects from idea to execution. Own packaging design from concept and mockup through production-ready artwork, ensuring all assets are accurate, on time, and on brand.

· Collaborate cross-functionally. Partner closely with product development, marketing, and brand teams to translate objectives and consumer insights into compelling visual stories.

· Balance creativity with craft. Bring forward fresh ideas while honoring brand standards and real-world production requirements.

· Stay trend-aware. Keep a pulse on design, retail, and sustainability trends to continually evolve Plaid’s visual expression.

· Deliver excellence. Prepare precise, print-ready files and follow through with vendors or production partners to ensure the final product meets creative and technical expectations.

· Champion the brand. Help shape the next chapter of Plaid’s visual legacy as we celebrate 50 years of inspiring makers around the world.

What you Bring!

· Bachelor’s degree in Graphic Design or related field.

· 5+ years of design experience, preferably in consumer packaging or retail environments.

· Proven ability to translate strategy into compelling design concepts that work across print and digital.

· Expert in Adobe Creative Suite (Illustrator, Photoshop, InDesign) ; familiarity with 3D tools (Dimension, Blender, or similar) a plus.

· Deep understanding of retail packaging strategy, shopper psychology, and brand storytelling.

· Attention to detail, organizational skills, and ability to thrive in a collaborative environment.

· A genuine love for creativity, craftsmanship, and helping people make beautiful things.

Knowledge with the prepress process including flexography.

Job Tags

Similar Jobs

Global Elite Group

Armed Security Guard Job at Global Elite Group

 ...Armed Security Officer Religious Facility Location: Westport, CT Company: Global Elite Group Global Elite Group- Providing world...  ...Armed Security Guard License with endorsement Armed security experience required Must be self-sufficient, trustworthy, and... 

Extra Mile E-Commerce

Entrepreneurial Leadership Program - Omaha Sports and Games Job at Extra Mile E-Commerce

 ...team, you MUST email ****@*****.*** or apply on our website. Job Title: Entrepreneurial Leadership Program Omaha Sports and Games Company: Omaha Sports and Games Location: Omaha, Nebraska (On-site) Were looking for competitive, driven... 

Blue Sky MD

Wellness Coach Job at Blue Sky MD

 ...Job Description Position Title: Wellness Coach (Float) Reports to: Program Director About Blue Sky MD Blue Sky MD is an innovative...  ..., as well as the willingness to make a difference in the health and appearance of patients. Wellness Coach Responsibilities... 

Niven

Sales & Marketing Coordinator Job at Niven

 ...We are currently seeking a highly motivated and results-driven Sales & Marketing Coordinator to join our dynamic team. As a Sales & Marketing Coordinator, you will be responsible for supporting the sales and marketing teams in executing strategic initiatives to further... 

Medisys Health Network, Inc.

Epic Willow Analyst Job at Medisys Health Network, Inc.

EPIC WILLOW ANALYST (Hybrid with 2 remote days after 90 days from hire date) JOB SUMMARY: The candidate will hold a dual role within Medisys. They will equally split their support/build assignments between the Willow application, and another EPIC application (preferably...